"Simple and honest are what Everlane does well."
Luckily, simple and honest are what Everlane does well, both aesthetically and with its ethos as a business. (It’s transparent about how its garments are sourced, priced and made.) Everlane’s thing is “luxury basics.” It got its start with simple tees and have been slowly but steadily diversifying into different items, fabrics, textures and even — gasp! — an occasional print. But what remains consistent is their sophisticated, thoughtful take on simple sportswear classics and the high quality of their fabrics.
—Kat, Up for Wonder